Waco Square Retail Center Changes Hands in Off-Market Sale

Cromwell Commercial Group is pleased to announce the successful off-market sale of Waco Square, a grocery-anchored shopping center located at 408–414 N. Valley Mills Drive in Waco, Texas.

The transaction was negotiated off-market, with Caleb Loudamy and Gregg Glime of Cromwell Commercial Group representing the seller. Luke Holler, also of Cromwell Commercial Group, exclusively represented the buyer.

Strategically positioned along one of Waco's most established retail corridors, Waco Square is anchored by Poco Loco, one of Central Texas' fastest-growing independent grocery operators. The center also features the highly visible El Mar Restaurant, reinforcing its long-term strength as a neighborhood shopping destination and positioning it for continued growth.

The acquisition reflects sustained investor confidence in well-located neighborhood retail centers, particularly assets offering stable tenancy, strong visibility, and opportunities for value creation through strategic investment.

"This transaction demonstrates the value of deep market relationships and our ability to create opportunities where none exist publicly," said Luke Holler. "Off-market transactions continue to provide significant advantages for both buyers and sellers, and Waco Square is another example of Cromwell Commercial Group delivering results through relationships."

The new ownership group plans to make substantial capital improvements throughout the shopping center, enhancing both the customer experience and the long-term value of the asset. Improvements are expected to begin immediately, with the highly anticipated Poco Loco grocery store scheduled to open this fall, bringing a fresh grocery option to the surrounding community while serving as a catalyst for continued leasing momentum and renewed investment along the corridor.

"This is exactly the type of investment many retail buyers pursue, well-located real estate with strong fundamentals and clear upside through thoughtful repositioning," Holler added.

The successful completion of this transaction highlights Cromwell Commercial Group's ability to identify opportunities beyond the open market by leveraging long-standing relationships, local market expertise, and strategic collaboration. Off-market transactions continue to play an increasingly important role in today's investment landscape, allowing clients to achieve their objectives with greater discretion and efficiency.

Through trusted relationships, market intelligence, and decades of local experience, Cromwell Commercial Group remains committed to creating opportunities that drive long-term value for its clients and the Central Texas Community.

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